Rural Ambassador Wanted

2017 Beef Week Queen Ashleigh Little

It is time to shine for young local women who are passionate about the Richmond Valley and the rural life in regional NSW.

With preparations well underway for the 2018 NCMC Casino Beef Week, to be held from 19 to 29 May, a Beef Week Queen is needed and the search is about to begin. Beef Week President Stuart George said it takes a special kind of woman to take out the title.

 “The aim of the competition is to find the person most suitable to represent young rural women in the area. It is not a beauty pageant, ” Mr George said.

 “Candidates are judged on personality, confidence, rural and general knowledge, presentation and speech.  They are also asked to demonstrate an understanding of their local community and current affairs. Our Beef Week Queen entrants are Ambassadors for Beef Week and the Richmond Valley, ” he said.

 “The queen and all entrants will enjoy a full week of meeting new people and getting involved in major events during the 11-day festival starting from 19th of May. They will for example do a presentation to the winners of the art show, they will be involved at the Beef Meets Reef festival, the breakfast, races and cattle competitions,” he said.

Last year Ashleigh Little was announced the Beef Week Queen and was crowned at the Official Opening Night of 2017 Casino Beef Week.

Ashleigh said the whole experience was lots of fun and she was very stoked to win.

“I met some wonderful people and made a lot of new friends.  I would strongly recommend young women to enter the competition as it is a great confidence builder and opens your eyes to what our area has to offer,” she said.

If you are thinking of entering the competition for a chance to be crowned the 2018 Beef Week Queen, then do not put it off any longer.  

The competition is open to local young women aged 18 to 25.  Application forms are available here.

Photo shows 2017 Casino Beef Week Queen Ashleigh Little at the Rural Ladies High Tea last year.

Lena Mager